Working with a First-Time Auto Dealer
(Run Time: 1 min, 40 sec)
Working with a first-time auto dealer is an important job. One reason is because everything is new. Everything must be set up from scratch. I always say that it’s easier to do something right the first time than to have to fix it later. But you have to let me help . . . keep me in the loop.
I had a dealership client once that was on the grow . . . purchasing a new dealership every year. The problem was that his attorney didn’t know dealerships, and I never heard about the transaction until it was consummated. The result? Every year, I spent a good amount of time figuring out how to undo errors in the business entity formations, ownership changes, and more. Here’s were one of my taglines comes front and center. “Personalized service with an educational pre-disposition”. But you have to let me help!
I love working with new dealers because I’m a teacher at heart. Someone that does not have the experience or knowledge is not someone to be taken advantage of, but rather a new relationship to be nurtured. My door is always open 24/7. When I can be the part of the team that helps the new dealer achieve success, I know I will have a friend for life! I particularly enjoy seeing a dealer have that “lightbulb moment” when they finally understand a difficult concept we’re discussing. My colleagues will attest to the fact that I love helping the underdog.
(This is Blog Post #911)